Anyone in sales would be best off recognizing the undeniable shift in the art of persuading people
There was a time when the extra aggressive, all-out pushy type of salesperson was practically a pre-requisite for successful salesmanship. Not so anymore.
Our ever-evolving society has become more demanding, more informed, and less tolerant. People no longer will accept simply "being sold." They want to be served. In fact, they demand it. Now it can be argued that there are still those people who demand a discount. If that wasn't true, Wall Mart, Home Depot, and Lowe's wouldn't be billion dollar businesses. However, there is a big
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