Bob Hope had many friends in public office. He viewed his old-time political cronies as legitimate members of the show business fraternity who enjoyed a privilege he would have traded in his 12-handicap for — the power to call press conferences and get instant television coverage.
Like Hope, politicians must rely on a positive public image propagated by carefully managed press relations to ensure success. The sudden sea change in the political fortunes of Newt Gingrich in 1996 or Trent Lott and Tom DeLay, John Edwards, Mark Sanford — the list goes on — are illustrative. Though talk of Hope running for public office
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